A BUSINESS IDEA

Executive Summary
Adam’s World is an animated children’s series celebrating neurodiversity and empowering kids to embrace their unique abilities. The show’s charm lies in its authenticity, with a production model rooted in New England, employing local talent for writing, animation, and storytelling. This business plan outlines the short-term goal of producing full episodes and establishing a production company that provides internships and hands-on opportunities for aspiring animators and storytellers, fostering both creativity and career development in the region.

Mission Statement
To create high-quality, inclusive animated content that celebrates neurodiversity while nurturing the creative talents of New Englanders through education, collaboration, and professional mentorship.

Business Objectives

1. Produce Full Episodes of Adam’s World

   • Create an engaging pilot and subsequent episodes that showcase teamwork, inclusion, and the beauty of being different.

2. Foster Local Talent

   • Employ New England-based writers, animators, and storytellers to ensure the show’s authenticity.

3. Support Aspiring Creatives

   • Offer internships and mentorship opportunities, providing students and early-career professionals with hands-on experience alongside industry experts.

4. Build Partnerships

   • Collaborate with sponsors and organizations in the autism and creative communities to fund and support the production.

Market Analysis

Industry Overview

• The global animation industry is projected to reach $642 billion by 2030.

• Increasing demand for diverse and inclusive children’s content aligns perfectly with the mission of Adam’s World.

Target Market

• Primary Audience: Families with children ages 6-10.

• Secondary Audience: Educators, autism advocates, and New England-based creatives.

Competitive Advantage

• Authentic New England storytelling and a focus on neurodiverse representation.

• Hands-on opportunities for local talent to work alongside seasoned professionals, creating a unique community-driven production model.

Operational Plan

Production Team

• Core Team: Professional animators, writers, and producers based in New England.

• Internships: High school and college students interested in animation, writing, and media production.

• Mentors: Experienced industry professionals guiding interns and early-career staff.

Production Process

1. Pre-Production: Story development, character design, and scriptwriting.

2. Production: Animation, voice recording, and editing.

3. Post-Production: Sound design, final edits, and distribution.

Facility

• Establish a production hub in New Hampshire with state-of-the-art equipment for animation and editing.

Revenue Streams

1. Sponsorships and Grants

   • Collaborate with organizations supporting autism awareness and education.

   • Seek local sponsors to support internships and production costs.

2. Content Licensing

   • Sell the series to streaming platforms, networks, or educational distributors.

3. Merchandising

   • Develop branded products such as toys, books, apparel, and Zoe’s light-up sneakers.

4. Workshops and Education

   • Host animation and storytelling workshops for aspiring creatives.

Community Impact

1. Job Creation

   • Employ local talent for writing, animation, and production roles.

2. Education and Training

   • Offer internships and mentorships, giving students and early-career professionals real-world experience.

3. Representation and Inclusion

   • Highlight the talents of neurodiverse individuals and ensure authentic storytelling.

4. Economic Growth

   • Support the local economy by partnering with New England-based businesses and organizations.

Financial Plan

Start-Up Costs

1. Facility and Equipment Setup: $150,000

2. Staffing and Recruitment: $100,000

3. Marketing and Outreach: $50,000

Ongoing Costs

1. Salaries for core team and mentors.

2. Production expenses for animation, voice work, and editing.

3. Internship stipends and educational program costs.

Funding Goals

• Initial funding through Kickstarter, targeting $50,000 for the pilot episode.

• Sponsorships and grants to cover additional production costs and internships.

Marketing and Outreach

1. Community Engagement

   • Partner with schools, colleges, and organizations to recruit interns and promote the show.

2. Social Media Campaigns

   • Use platforms like Instagram, Twitter, and LinkedIn to share production updates and connect with audiences.

3. Media Coverage

   • Work with local newspapers and radio stations to highlight the project’s impact and opportunities.

4. Networking with Autism Advocacy Groups

   • Collaborate with organizations like Autism Speaks and the Doug Flutie Foundation to amplify the message.

Conclusion

Adam’s World is more than a television series—it’s a movement to celebrate diversity, inspire creativity, and uplift New England’s creative community. By producing high-quality episodes and offering educational opportunities, the production company will foster talent, support the local economy, and create meaningful content for families everywhere.

This project embodies the spirit of resilience and collaboration that defines New England. Together, we can bring Adam’s World to life, inspiring children and empowering creators for generations to come.